River Island Denim Campaign 2022

Post pandemic, the spirit of re-invention is in the air. You can be anything you want to be. We will champion those following their passions; entrepreneurs, those who have turned a hobby into career. The stars of River Island’s campaign are influencers in their own right, all doing something special in their field. RI denim is the back-drop to their lives.

#beanythingyouwant#riverisland

May be an image of 1 person, standing and text that says 'CRAFTED IN DENIM RIVER ISLAND Agustina, Musician wears Molly Bum Sculpt RIVERISLAND.COM'
May be an image of 1 person, standing, footwear and text that says 'CRAFTED IN DENIM RIVER ISLAND Charlotte, Artist wears Skinny RIVERISL RIVERISLAND.COM'
May be an image of 1 person, playing a musical instrument, trumpet and text that says 'RIVER ISLAND'
May be an image of 1 person, standing, flower and text that says 'RIVER ISLAND'
May be art of 2 people, child and people standing
May be an image of 2 people, child, people playing musical instruments, people standing, indoor and text that says 'RIVER ISLAND'
May be an image of 1 person and text that says 'CRAFTED IN DENIM RIVER ISLAND Tania, Dancer wears Straight RIVERISLAND.COM'